Genes and Jeans – A Natural Fit
Just as the pink ribbon symbolizes breast cancer awareness and the red dress symbolizes heart health, the Blue Denim Genes Ribbon™ is a perfect universal sign for rare and genetic disease awareness and helps unify a fractured community of thousands of small diseases who have not had a collective voice.
Charleston|Orwig, a leading advertising agency based in Milwaukee, WI, designed our official Blue Denim Genes Ribbon logo, which has become an internationally recognized awareness symbol for rare and genetic diseases.
Since our Genes Ribbon™ launched in 2010, countless volunteers have handmade and distributed over 300,000 Genes Ribbons™ – and the number continues to grow daily.
Ordering Genes Ribbons™
Ribbons are made available to all partner organizations, foundations, advocates and supporters of our global movement.
Simply fill out the Genes Ribbon™ ordering form at the top right hand side of this page to receive your ribbons.